we want to empower those who power causes.
a more holistic brand and communication strategy can be a game-changer for any nonprofit org seeking more successful fundraising, recruitment or Growth. These are the tools that can elevate issues, create a platform for new initiatives, achieve tighter organizational cohesion, orient a direction foward to guide decisions for the future.
LET’s just call it a MISSION
To amplify the impact of cause organizations with more holistic brand strategy and creative communication from creative professionals
As creatives, we know that Big ideas and storytelling can change the way society thinks, feels and acts. we know because we’re asked to do it all the time. so In a world where we can emotionally charge airlines and energy drinks with purpose, why shouldn’t we be doing the same for cause organizations?
We want to put creatives to good use.
WHAT WE DO
we apply strategies & talent from for-profit sector to not-for-profit objectives. That means anything pulled from advertising/marketing toolboxes and knowledge from creative industry professionals.
BRAND Strategy
Brand Clarity, Positioning, Identity Design, Re-launch, Brand Compass
CREATIVE COMMUNICATION
Storytelling, CSR, Positive Impact Campaigns, Fundraising Campaigns, Design
EDUCATION / WORKSHOPS
Training, Investigation Workshops, Creative Consulting
HOW WE DO
making new friends and helping them out is what we’re all about, and we know everyone has a unique story to tell. so first, we lend an ear and get to know an organization inside and out to figure out what’s needed.
From there, we develop a creative brief and define the objectives. Whether that’s fundraising, recruiting, messaging or internal alignment, we get to work on assembling the best tools + team for the job.
But Good friends don’t leave friends hanging. FWB is there to do some heavy task lifting when we’re around, but the idea is to set them up for success when we’re not. That means we show them how to do it, and pass the baton on in the form of tools, training, and workshops to teach teams how to continue implemeting better communication and design.
WHY WE DO
Our world needs all the help it can get!
nonprofits play a crucial role in doing that.
but a lot of smaller nonprofits trail far far behind in presenting themselves competitively that inspires credibility in their missions.
That’s why we think bringing the tools and talentS of the creative industry to nonprofits can raise their effectiveness to make a world of change for all of us.
Because we believe good causes deserve to be as captivating
as energy drinks and sports cars.
tapping that creative class
for many Creatives, it’s a shame that our time and talents do wonders for selling anything from sneakers to smartphones, But seldom contribute to the greater good. so it’s no surprise there’s a growing creative pool out there hungry for more meaningful work.
CASE STUDIES
4 WALLS INTERNATIONAL
CSR CAMPAIGN/ PUTUMAYO
GLOBAL VOICES
The Money Part
i know what you’re thinking...creatives are expensive!
many cause organizations have to do the best with the budgets they have, and communication or branding doesn’t always make the cut. Or even worse, they don’t see it as a priority.
BUt we’re not here to drain an NGO’s limited resources.
FWB seeks its funding through capacity building grants (or contracted work) of bigger foundations in support of their grantees.
that means We work with foundations to identify individual cause organizations in need of strategic creative support to help their internal/external communications achieve better fundraising, engagement, recruiting, adaptability and growth.
